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S:CRAFT has launched its PURE range of blinds and shutters, but as the company says, products mean little without quality service
 S:CRAFT believes it manufactures the highest quality made-to-measure products to the UK trade and is probably best know for its extensive range of internal plantation shutters.
The company has sought to provide not just quality of products but a service quality to customers that is second to none in the industry.
With an organically growing product range, designed and developed to meet the shutter and blind market’s growing need for innovations S:CRAFT has a number of new products on the horizon and will be giving the trade an opportunity to view these on stand 63 at the forthcoming BBSA trade show ShowCase 2010.
Head of sales and marketing, Michael Schnuppe is keen to showcase the new offerings from S:CRAFT including PURE Wood, its new range of made-to-measure blinds and a high quality range of External Shutters.
Encompassed within the PURE Wood range are two models, the PURE Wood Classic, tailored towards the more traditional market and its all new PURE Wood Vogue range, a more contemporary product which is genuinely made-to-measure and retails at near cut-down prices allowing an easy up-sell.
The PURE Wood Vogue in particular offers some key differentiators including a unique patent pending system for securing the slats to the control cords, providing the tightest slat closure in the market resulting in a better blackout and offering complete privacy. The second key feature is a precision control operating mechanism, allowing a smooth and almost ‘mm perfect’ vertical lift, with no yanking to the side to operate the holding catch.
S:CRAFT says its PURE range is genuinely made-to-measure, offering the highest build quality and finish possible in today’s market, and unlike inferior cut-down blinds no unfinished, rough edges. S:CRAFT says “Why make or fit a blind twice, when you can get it right the first time?”
As with all S:CRAFT's products, its PURE Wood blind range is robustly packaged to ensure trouble free transportation from its factory to installation and designed to be installed in a time efficient manner.
S:CRAFT says lead times for its new blinds are 10 days from confirmation of order to delivery in the UK. This, the company says, is “the first time the UK has seen such a complete package with made-to-measure products at near cut-down prices!”
Also this month saw the launch of S:CRAFT’s Love Shutters promotion, an annual dealer promotion which over the last two years has been extremely successful and highlights S:CRAFT’s continuing support to its dealers.
S:CRAFT is looking for key partners to retail their new PURE range of wood slat Venetians throughout the UK and is keen to meet any interested parties at ShowCase 2010. People can see first hand the quality of product offerings and the marketing and sales support available to all S:CRAFT stockists, whether online or bricks and mortar, including sales samples, dealer bags, consumer presenters and a new, advanced online shutter and blind estimating and configuration system.
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