Pinoleum is the natural choice for the conservatory, according to Gerald Arding of Arding Marketing.

Ballauff, the original supplier of pinoleum woven wood materials, is continuing to enjoy a strong demand for its conservatory products.

In particular, the suitability of its hardwood sheer, semi-sheer and dimout qualities makes these the automatic choice for roof applications where size, shape and temperature extremes demand the best. Using the very best wood suppliers from around the world, Ballauff offers a wide choice of wooden reeds, weaving styles and high performance coatings including stains and solid paints that meet both the demands of practicalities and aesthetics.

In order to reflect today’s responsible attitudes to preservation, Ballauff is a fully credited FSC supplier which means it is audited by the necessary bodies and has to comply with the strictest of timber supplier management.

With the popularity of conservatories being such that they are used more as a living environment throughout the year, woven wood as a warm, decorative medium lends itself to being an effective furnishing material both during the day and at night. Well-made roof blinds really do enhance the ambience.

Gerald Arding of Arding Marketing says: “The physical benefits of cutting shapes for blinds in both horizontal or vertical plains have always meant that woven wood is a natural choice in the conservatory market. Robust and fashionable, pinoleum is as popular today as it was with our Victorian ancestors. In fact, the popularity today has progressed into other areas of home furnishings in window settings, as wall coverings and as room dividers when used on a panel glide system.”

He continues: "Ballauff have further enhanced their position as market leaders by developing their ‘Shades of Nature’ collection so that the many styles, colours and combinations of natural reeds and yarns has something for every room in the house."

This energetic company feels there is still a long way to go with these products, given the demand in the marketplace both in the immediate future and further ahead. It intends to continue to develop and innovate to ensure the name Ballauff remains synonymous with the very best of shading style.

• Ballauf